Must-make classic mooncakes for this year's Mid-Autumn Festival!
Mid-Autumn Festival is a time for family reunion, and mooncakes are an indispensable festive delicacy. With less than two months until Mid-Autumn Festival, we've noticed that various brands of cake shops have already launched loose mooncakes or online pre-sales. Today, we've compiled some of the best-selling mooncakes from online e-commerce platforms like Taobao, Tmall, and JD, along with information from cake shops, hoping to help cake shop owners and masters!
The information we've gathered is categorized into three types: classic, new, and online group-buy, hoping that different store sales types can refer to and learn from it.
1. Five-Nut Mooncakes
Simple and rich, a deep yearning for home.
Five-nut mooncakes are the most famous among various Han Chinese mooncakes during the Mid-Autumn Festival. They are made from ingredients such as apricot kernels, peach kernels, peanuts, sesame seeds, and melon seeds. With meticulous ingredients, thin skin and thick filling, they are not easily broken, delicious, easy to carry, and healthy, making them a favorite among successful people.
Sales Analysis: 1. Control the quantity of loose mooncakes, flexibly adapting to market supply and demand, and adjusting production according to market changes. 2. Control the amount of filling purchased to avoid insufficient or excessive filling.
Problems: While five-nut mooncakes have been subject to much criticism, some even suggest using them as a "revenge tactic." "If you hate someone but don't want to offend them, give them five-nut mooncakes to make them miserable."
Reason Analysis: Authentic five-nut mooncakes actually become more fragrant the more you chew them. However, the "half-hearted" five-nut mooncakes made with low-cost nuts on the market are one of the main reasons for the misunderstanding of five-nut mooncakes. Secondly, making five-nut mooncakes is not easy; it requires self-preparation of ingredients.
Suggestions: Prepare the ingredients yourself. The five-nut filling must include candied rose, candied osmanthus, and liquor. Only on-site preparation and use can preserve the unique taste of five-nut mooncakes.
2. Lotus Seed Paste Mooncakes
Sweet and smooth, like a lovers' whisper.
Lotus seed paste mooncakes are one of Lianxianglou's pastries. They are sweet, soft, and go well with tea and wine. They are not tiring to eat and are very popular among Guangzhou citizens. Later, Guangzhou Restaurant, Tao Tao Ju, and other restaurants and cake shops imitated the method of making lotus seed paste mooncakes. After generations of efforts, Cantonese-style lotus seed paste mooncakes have become one of the favorite mooncake varieties nationwide and are exported overseas, widely popular among Chinese people.
Sales Analysis: Thin, oily, and crumbly skin; smooth and sweet filling; bright golden color; beautiful appearance!
3. Double-Yolk Mooncakes
Round and round, like the companionship of best friends...
Plentiful ingredients and delicious taste, egg yolks are loved by many. A mooncake with two egg yolks symbolizes happiness and is the envy of many. Coupled with its soft texture, both adults and children love it.
4. Red Bean Paste Mooncakes
Delicate and full-flavored, like the time spent studying with schoolmates...
Using red bean paste as the main ingredient, the texture is slightly less delicate, but it is more crispy and refreshing, with a faint fragrance, unique flavor, and makes one want to eat more! Using high-quality red beans, finely ground to create a soft and delicate red bean paste, with soft red bean grains mixed in, it is sweet but not greasy, just right, with a rich and layered taste. Every bite is a refreshing sweetness, every bite is an unforgettable longing. On this day of reunion and longing during the Mid-Autumn Festival, under the gentle moonlight, I wonder if you will recall the poem "玲珑骰子安红豆,入骨相思知不知"?
5. Flower Mooncakes
Fragrant, like the feeling of first love...
Flower mooncakes mainly use fruits and vegetables as fillings, with flowers as ingredients. The filling is soft and has various flavors. The fillings include chrysanthemum, rose, lychee, strawberry, lily, taro, plum, orange, etc., and are paired with fruit juice or pulp, making them even more refreshing and sweet. They not only have a strong Mid-Autumn atmosphere but also a faint floral fragrance, classic with a touch of intoxication~~
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